Develop Investment Promotion Sectoral Strategies

Worked with the Jordan Investment Board, in four distinct and independent assignments, to evaluate Jordan’s competitive position in each of the Garments, Electronics Assembly, Precision Engineering, and Pharmaceutical sectors, and develop for each a three-year strategy that identified core messages, selling points, target markets and profiles of target investors, promotional approaches, annual investment targets, as well as resource requirements to prepare and execute promotional plans.  The work included the identification of niche products and markets for FDI attraction, an overview of the sectors in Jordan, a review of investment and trade trends in the global and regional industries and recommendations to help reduce constraints that limited growth in these sectors.